Crunch Fitness Plans New $4.8M Gym in Fort Worth

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Exterior of an existing Crunch Fitness gym with prominent branded signage

Crunch Fitness Fort Worth plans call for a new 28,800-square-foot gym at 8652 Bryson Lane, bringing another destination for workouts to the city’s northwest side. The proposed facility carries an estimated $4.8 million construction cost and would expand the brand’s presence in Fort Worth.

The project pairs a substantial new fitness building with a familiar Crunch idea: making exercise welcoming to people with different goals and experience levels. Its “No Judgments” philosophy has helped define a business that grew from a New York basement studio into a major fitness chain.

A Fitness Brand Built Around “No Judgments”

Crunch traces its beginnings to a small studio in Greenwich Village in 1989. According to its official company history, the concept blended exercise with entertainment to make workouts more inviting.

The brand’s “No Judgments” message emphasizes inclusion across ages, body types and fitness levels. For someone returning to exercise or joining a gym for the first time, that philosophy speaks to the experience of entering the building as much as the equipment inside.

Crunch logo above No Judgments and No Limits signage
Crunch’s branding emphasizes its No Judgments philosophy. This photograph shows an existing location, not the proposed Bryson Lane gym.

Crunch’s existing clubs combine strength and cardio equipment with options such as group fitness and personal training. Membership benefits and amenities vary by club and membership level.

That broad model gives customers different ways to approach exercise, from independent workouts to instructor-led sessions. However, the Bryson Lane project’s equipment lineup, classes, membership prices and additional amenities have not been independently confirmed.

Crunch Fitness Fort Worth Joins a Regional Network

The planned gym would add to an established North Texas presence. Crunch’s Saginaw club page lists a facility at 1653 Creststone Trail with operating hours and scheduled classes.

The company also lists its Summer Creek gym at 5317 Sycamore Lake Road in Fort Worth. Its regional directory identifies Golden Triangle, Benbrook and Burleson as coming-soon locations, distinguishing those projects from clubs already serving members.

Together, the operating clubs and proposed locations show how Crunch is building a wider regional presence. The Bryson Lane proposal would extend that footprint with a new building rather than a documented conversion of an existing store.

Rows of cardio equipment and strength-training areas inside an existing Crunch Fitness gym
Equipment inside an existing Crunch Fitness club illustrates the brand’s workout environment. The photograph does not depict Bryson Lane or confirm amenities for the proposed gym.

Franchising has played a major role in the company’s growth. In an August 2026 corporate update, Crunch described a network serving 3.5 million members worldwide and highlighted continued investment in its franchise operations.

Texas Construction Media has also reported on Crunch’s proposed San Marcos expansion. That separate project offers another example of the brand’s development activity across Texas.

What the $4.8 Million Bryson Lane Plans Include

The Texas Department of Licensing and Regulation registration, TABS2027003287, describes ground-up construction of a fitness center with a mezzanine—an intermediate floor within the building.

The scope includes the exterior shell and a full interior build-out. The registration lists 28,800 square feet and an estimated construction cost of $4.8 million; that figure is not a finalized total investment.

Retail Corners LLC is the listed property owner, and Phillips Partnership is the design firm. The registration does not name a tenant, and the specific franchise operator has not been conclusively established.

The proposed schedule runs from October 26, 2026, through July 23, 2027. These are estimated construction milestones, not a confirmed opening schedule or evidence that work has begun.

What Comes Next for Crunch Fitness Fort Worth

The registration provides a clearer picture of the planned building, but important customer details remain ahead. An official opening date, membership presale schedule and location-specific amenities have not been independently confirmed.

A Crunch-specific site plan or rendering also remains unverified. Nearby zoning activity and an older retail-shell filing do not independently establish the exact boundaries or building arrangement for this project.

For northwest Fort Worth, the proposal would bring another fitness option backed by an established brand. As Crunch Fitness Fort Worth plans progress, the next meaningful details will show how its welcoming workout philosophy takes shape inside the Bryson Lane facility.

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