Converse has another reason to think about tacos. The Tia’s Taco Hut Converse project would bring the San Antonio-born restaurant chain to 4211 E. Loop 1604 N., Suite 111, inside the new Aycock Retail center near I-10. Plans call for a 2,250-square-foot restaurant with an estimated $225,000 finish-out.
The location puts Tia’s in the same building shown for Jersey Mike’s, Wingstop, Ideal Dental and Action Behavior Centers. For diners, the appeal starts with a different kind of lineup: breakfast tacos, puffy tacos and plates built around Tex-Mex comfort food.
Breakfast Tacos, Puffy Shells and Carne Guisada
The current Tia’s menu pairs everyday breakfast tacos with chilaquiles, barbacoa and menudo. Its puffy taco plate offers beef or chicken with lettuce, tomato and cheese. The Tejano Plate brings together cheese enchiladas and carne guisada, while green chicken enchiladas arrive with tomatillo sauce and Monterey Jack.
Mini tacos offer another reason to linger over the menu. The street-taco special features carne asada or al pastor on four small corn tortillas, with onions, cilantro and beans. It is the kind of meal that invites one more squeeze of citrus before the first bite.
From Six Restaurants to a Regional Chain
Tia’s has grown well beyond a handful of neighborhood locations. Contemporaneous coverage of its September 2021 downtown opening identified the North St. Mary’s Street restaurant as the chain’s sixth. Today, the official website lists 17 locations, including New Braunfels.
The brand also announces an October 6 opening for Tia’s To Go at 14024 Culebra Road. Separately, a Schertz construction filing outlines a 2,500-square-foot restaurant at 4721 Roy Richards Drive, Suite 101. That project lists a first-time finish-out and a March 2027 construction-completion estimate.
Together, those additions and Tia’s Taco Hut Converse point toward a roughly 20-location system, depending on opening order. Converse would extend an expansion already reaching surrounding communities; it would not be the brand’s first restaurant outside San Antonio.
Restaurant trade publication What Now identifies Benny and Lisa Costello as the founders, dating the business to 2014. It also connects them to Mr. C’s Fried Chicken & Waffles. Benny Costello appears as the tenant contact in both the Schertz and Converse project records, linking the new restaurants to the chain’s continuing growth.
The restaurants do not all share the same footprint. Schertz’s planned space is slightly larger than Converse’s, while the Culebra announcement introduces a dedicated to-go location. The expansion is taking different physical forms as the brand adds addresses.
Tia’s Taco Hut Converse Joins a Familiar Retail Project
TCM readers may recognize this address from our Jersey Mike’s and neighboring Wingstop coverage. The connection is exact: the supplied conceptual site plan places those restaurants and Tia’s in one retail building, alongside Action Behavior Centers and Ideal Dental.
Tia’s would occupy new commercial space through a first-time restaurant finish-out. This is not a replacement of an earlier taco shop. The project adds another dining option as the center’s tenant spaces take shape.
The Jersey Mike’s state filing identifies the property as Converse, TX 78109, and names Unbranded Partners 1604 LLC as owner. That neighboring record supports the Converse address used here despite an inconsistent city and ZIP entry in Tia’s filing.
More Shopping and Dining Around Loop 1604
A larger addition is also coming to the intersection. H-E-B announced in July that construction was underway on its 125,000-square-foot store at I-10 and Loop 1604 near Converse. The grocer expects a late-2026 opening and has described additional retail buildings and future development sites around its project.
That gives Tia’s a place within a broader commercial buildout. A grocery trip, a sandwich stop and a taco craving could bring shoppers back to the same stretch of highway for different reasons.
Tia’s Taco Hut Converse Construction Timeline
Tia’s filing, TABS2027002545, schedules construction from January 29 through April 30, 2027. The work includes interior walls and mechanical, electrical and plumbing trades. It lists Unbranded Partners 1604 LLC as owner and San Antonio-based Bexar Engineers & Associates LLC as the design firm.
April 30 is a construction estimate, not a confirmed opening day for Tia’s Taco Hut Converse. For now, diners have a specific restaurant space and a buildout to follow—and a good reason to start debating what belongs on that first taco order.